13 April, 2026 | Last updated: 2 October, 2026

OWN IT. Build Your Bariatric & Obesity Medicine Practice

Current Status

Not Enrolled

Price

1500

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COURSE OVERVIEW

OWN IT. is the only 6-month, physician-led, step-by-step program built specifically for gastroenterologists and internal medicine physicians who are ready to launch, integrate, or scale a bariatric endoscopy and obesity medicine practice — on their own terms.

Created and taught by Dr. Janese Laster-Butler — quadruple board-certified gastroenterologist, obesity medicine physician, bariatric endoscopy specialist, and founder of Gut Theory Total Digestive Care and the Gut Theory Surgery Center — this program draws from real-world experience building a thriving, Quad-A certified independent practice in Washington, DC.

Who This Is For

Gastroenterologists, internal medicine physicians, or GI fellows who are considering solo practice, want to add endobariatric services to their existing group, or are ready to leave hospital employment and build something of their own.

Course Content

Course Resources
MONTH 1 — VISION & SELF ASSESSMENT: Is This Right for You?
Module 1 Pre-Work
Types of practices: Solo, group, academic integration, hybrid
Endobariatrics vs. obesity medicine: defining your clinical scope
Is NOW the right time? Timing factors and personal readiness checklist
Module 1 Session Recording
Module 1 – Homework
MONTH 2 — MARKET RESEARCH & BUSINESS PLANNING
Module 2 – Pre-work
Q&A: Real talk — the things no one tells you about going independent
Business plan tools: Liveplan.com walkthrough and templates
Module 2 Session Recording
Module 2- Homework
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